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Publisher note: This comparison is published by whoza.ai, which is one of the products compared. Competitor details are taken from their public pricing pages, verified August 2026.

Whoza.ai vs Trade Receptionist:
Which is Better for UK Trades?

An honest comparison of two approaches to AI call handling. See pricing, setup time, features, and why the platform behind your calls matters.

Try whoza.ai free for 7 days

Head-to-Head Comparison

FeatureWhoza.aiTrade ReceptionistWinner
Monthly Price£59 (Starter)£29 / £59 / £119 (+VAT)Draw
Setup Time30 minutes~14 minutes (their claim)Trade Receptionist
Delivery MethodWhatsAppWhatsApp job summariesDraw
Pricing ModelPer minutePer callDraw
Money-Back Guarantee30 daysNone stated Whoza
Free Trial7 days, no card14 days, no cardTrade Receptionist
ContractNoneNoneDraw

Pricing Comparison

Whoza.ai

£59/mo

Starter plan. Per-minute pricing. No contract.

  • 7-day free trial
  • 30-day money-back guarantee
  • No setup fees

Trade Receptionist

£29/mo (+VAT)

Starter plan (100 calls). Per-call pricing. No contract.

  • 14-day free trial
  • No money-back guarantee stated
  • No setup fees

Why Per-Minute Pricing Matters

The Infrastructure Charges Per Minute

Voice AI and telephony infrastructure across the industry is billed by the minute. whoza.ai prices per minute so what you pay tracks what the call actually costs.

Why Per-Minute Pricing Works

Per-call pricing

Fixed / month for a call allowance

Per-minute pricing

Pay for use / only what you consume

Per-call pricing means the provider must average costs across all customers. Per-minute pricing means you pay for exactly what you use.

Why we charge per minute. Voice AI and telephony infrastructure is billed by the minute by the providers underneath every service in this category. We price the same way, so what you pay tracks what the call actually costs. Per-call pricing has to average across short and long calls, which means the price you see is not the cost of your specific call.

At a £59 starter plan and a typical 4-minute call, our margin does not depend on keeping your customer off the phone. Predictable pricing. Predictable quality.

Who's Behind Your Calls?

Whoza.ai

Whoza AI Ltd is a UK limited company registered in Scotland (SC874716), ICO-registered (ZC077271), with full Terms & Conditions, a UK GDPR-compliant privacy policy and a UK-based team. If something goes wrong, there is a UK entity accountable for it.

  • UK Limited Company
  • Full Terms & Conditions
  • Privacy Policy (GDPR compliant)
  • ICO registered (ZC077271)
  • UK-based team

Setup Time: 30 Minutes vs ~14 Minutes

Trade Receptionist claims setup in under 14 minutes. whoza.ai is live in 30 minutes. Both are fast - the real difference is what you get on the other side.

1

Connect your number

2 minutes - forward your existing business number

2

Set your hours

3 minutes - tell Katie when to answer

3

Receive your first lead

25 minutes - test call, then go live

30 min

From signup to first real call handled

But here is what those 30 minutes build: a custom platform designed specifically for UK trades, with proper legal compliance, GDPR-compliant privacy policy, and a UK-based team you can actually reach.

Built by a Former Tradesperson

👤

Dru McPherson, Founder

"I ran a trade business for years. I know what it's like to miss a call while you're under a sink, on a roof, or in a customer's home. Every missed call is a job lost to a competitor. I built Katie because I needed her myself. Every feature is designed around the reality of working in the trades - not a corporate office."

dru@whoza.ai•Direct founder access on all plans
7-day free trial - no card needed 30-day money-back guarantee Live in 30 minutes No contracts ICO Registered ZC077271

Ready to stop missing calls?

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Frequently Asked Questions

Is whoza.ai cheaper than Trade Receptionist?

whoza.ai starts at £59/month with per-minute pricing. Trade Receptionist starts at £29/month (+VAT) with per-call pricing. The total cost depends on your call volume and average call length. Both offer free trials so you can compare real costs for your business.

Does whoza.ai use real people or AI?

whoza.ai uses AI voice agents (Katie and Mark) who answer calls 24/7. Trade Receptionist also uses AI voice agents. Both services use AI — compare them with real calls during their free trials.

Which is faster to set up?

Trade Receptionist claims setup in under 14 minutes. whoza.ai is typically live in 30 minutes. Both are fast — the real difference is what you get on the other side.

Why does whoza.ai charge per minute instead of per call?

Voice AI and telephony infrastructure is billed by the minute. We price the same way, so what you pay tracks what the call actually costs. Per-call pricing averages across short and long calls, which means the price you see is not the cost of your specific call.

Can I cancel whoza.ai anytime?

Yes. whoza.ai has no contracts — cancel anytime. Trade Receptionist also has no contract and offers a 14-day free trial with no card required.