You miss a call. Katie takes it.
On a job or driving, the call forwards to Whoza in under two seconds. Nothing changes about your number.
Incoming call
+44 7723 456789
- Your existing number
- Instant forwarding
Emergency lockouts, key replacements, lock repairs, security upgrades. Katie answers every call you miss, captures the full details, and sends them to your WhatsApp in 3 seconds. From £59/month — less than one callout fee.
Try Katie free for 7 days — no credit card required.
New Enquiry — Katie
Lockout call, 02:17
👤 Name: Marcus Chen
📞 Phone: 07XXX XXXXXX
📍 Postcode: E14 5AB
🔧 Job: Locked out of flat — snapped key in euro cylinder
⚡ Urgency: Emergency — cannot enter property
🏠 Property: 1st floor flat, residential block
💰 Estimated Value: £120-150 callout + new cylinder
📊 Lock: UPVC door, euro cylinder (likely Yale)
Instant pickup: Katie answers every lockout call in under 3 seconds — even at midnight on a bank holiday.
Job identification: She identifies emergency lockouts, key replacements, security upgrades, and commercial enquiries.
Context capture: Property type, lock type, access situation, and insurance status are recorded.
Priority tagging: Emergency lockouts get highest priority; landlord and commercial enquiries are tagged for repeat revenue.
WhatsApp alert: A full job brief with customer number and exact location lands on your phone instantly.
Lockouts are the most time-sensitive trade enquiries. A customer locked out in the rain will call every locksmith on Google until someone answers. If you're on another job or asleep, that £150 callout goes to your competitor.
A customer locked out at 11pm is panicking. They Google 'emergency locksmith near me' and call every number on page one. The first to answer gets the £120 callout. If you're on another job or asleep, you miss it. Katie answers instantly, captures the details, and reassures the customer you're on your way.
A tenant calls to replace their key. Seems like a £15 job. But Katie captures that it's a rental property with 5 tenants. The landlord might need all locks rekeyed (£200+). Or the customer might need a security survey. Katie doesn't miss the upsell opportunity in a simple key-cutting call.
A pub landlord calls at 1am — front door lock failed, can't secure the premises. This is a £200+ emergency callout plus a new lock. If you're asleep, the call goes to voicemail. The landlord calls the next number. Katie captures these high-value late-night commercial jobs while you sleep.
A customer calls for a 'security survey'. Voicemail says nothing. Katie captures: property type, number of doors/windows, current locks, whether they want CCTV/alarms/smart locks, budget range, and timeline. You arrive at the survey knowing exactly what to quote — £800 vs £3,500.
Katie answers the call. The enquiry lands in WhatsApp. Claire requests the review. Rex shows what to improve next.
See Katie capture a missed enquiry in under 60 seconds.
of small businesses fail to answer calls
of voicemail callers don't leave a message
Every missed call to your trade business is a potential job walking straight to your competitor. When a customer calls and you do not answer, 69% of voicemail callers don't leave a message. The business that answers first usually gets the job. Use the calculator below to see exactly how much revenue you are losing every week, month, and year.
Adjust the sliders to match your business
Typical plumbing call-out in the UK: £180-£350
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That's money walking out the door to your competitor.
One recovered job per month pays for Whoza.
Stop the leak. Katie answers every call from just £59/month
Four simple steps from missed call to booked job. Katie handles the conversation. You handle the locks. Read our complete guide to AI call answering for more details.
Katie answers with your locksmith company's greeting. She identifies if it's an emergency lockout, key replacement, lock repair, or security upgrade enquiry.
Captures: property type, lock type (if known), how they got locked out, postcode, urgency level, and whether it's residential or commercial. Emergency lockouts get instant priority flagging.
Alert shows: 'Lockout — Yale euro cylinder — snapped key — 2nd floor flat — BS3 1AB — emergency — tenant locked out — landlord contact available' with customer number and ETA request.
For lockouts: tap to accept and head straight there with the right tools. For security surveys: schedule at a convenient time. Commercial jobs get flagged for priority response.
Typical for many trades. Projections based on industry averages.
Whoza sits on your existing phone line and your business WhatsApp. Nothing new to learn.
On a job or driving, the call forwards to Whoza in under two seconds. Nothing changes about your number.
Incoming call
+44 7723 456789
In your business name, with the accent you chose and your own rules for emergencies and pricing.

Name, job, postcode and an estimate, with Accept and Decline. Spam never reaches you.
The job lands in your pipeline, the customer hears you are coming, and the confirmation goes out in seconds.
Whoza
Business account
New job: Boiler repair
10:24
Four AI specialists working together to answer calls, capture enquiries, collect reviews and show you what to improve next.
Katie answers calls 24/7, qualifies real customer enquiries, and sends them to WhatsApp while you work. Friendly, professional and calm under pressure - she helps customers feel heard before the enquiry reaches you.
"Hi, you've reached Keyguard Locksmiths. My name is Katie. How can I help you today?"
Ready to accept, call back or decline.
Mark answers calls 24/7, qualifies real customer enquiries, and sends them to WhatsApp while you work. Clear, efficient and professional - ideal if you prefer a direct male voice.
"Hi, you've reached us. This is Mark speaking. What can I do for you?"
Job type, urgency, location and customer details captured.
Claire follows up after completed work to request reviews while the customer still remembers the good service. Polite, timely and consistent - she helps turn good jobs into future trust.
Hi John, thanks for choosing Keyguard Locksmiths yesterday. If you were happy with the service, would you mind leaving us a quick review? It really helps. [Google review link]
More reviews. More trust. More customers choosing you.
Included in Growth plan and above.
Rex checks your competitors, reviews and AI visibility, then turns the data into simple actions you can use each week.
Your nearest competitor has 41 reviews. You have 32. Action this week: request 5 more reviews from recent customers and reply to your last 3 Google reviews.
Clear weekly actions to improve visibility and help AI search recommend your business.
Monthly competitor analysis on every plan. Weekly actions from Growth upwards.
Choose the voice and name that fits your business. Switch anytime.
Every job comes to you first. You decide which ones to take.Choose how your calls are answered — tone, questions and job types.
WhatsApp, SMS or email — your choice.
Jobs always reach you, even if one channel fails.
Claire automatically turns completed work into 5-star Google reviews, helping more customers choose you.Post-job review capture that builds trust and brings future work.
Automatic post-job conversion after every completed job.
Your boiler repair is complete — we'd love your feedback!
When customers ask ChatGPT or Google AI for a tradesperson, Rex helps make sure your business is the one recommended.Rex tells you what to fix this week so you get more calls and more jobs.
Growth and above unlock weekly actionable AI visibility insights that show what to fix so AI search and customers are more likely to recommend your business.
Track every call, job, and pound recovered. Know your ROI at a glance.
Our service is now live with plumbers, electricians, builders, roofers and other tradespeople across the country. Every user below is a real business owner who started using whoza.ai to capture their missed calls. Read their genuine feedback about how AI call answering has changed their business.
Never miss another call. Katie answers 24/7 and qualifies every enquiry.
Claire automatically follows up with customers to collect 5-star reviews.
Rex grows your visibility so you show up when customers search for your trade.
| Outcome | whoza.aiComplete system | Typical AIAnswers calls only |
|---|---|---|
| Based In | Built in Scotland | USA, Germany, UK (varies) |
VALUE | ||
| Pay only for jobs you accept — unaccepted enquiries are never billed | YesYes | NoNo |
| No contract — cancel anytime, 30-day money-back guarantee | YesYes | VariesVaries |
Capture | ||
| Every call answered 24/7 | YesYes | NoNo |
| Caller qualified as a real job (not spam) | YesYes | NoNo |
| Urgency triage — every call flagged RED/AMBER/GREEN | YesYes | NoNo |
| Spam & sales calls filtered automatically | YesYes | NoNo |
| Voicemail detection + auto-forward | YesYes | NoNo |
| Live transfer to you mid-call when you're available | YesYes | NoNo |
| Keep your existing business number — customers notice nothing | YesYes | SometimesSometimes |
Deliver | ||
| Job sent to your phone instantly via WhatsApp | YesYes | NoNo |
| Accept, call back or decline with one tap | YesYes | NoNo |
| AI call notes + searchable transcripts | YesYes | NoNo |
| Choice of 12 UK voices — name your own assistant | YesYes | NoNo |
| Booking automation + calendar sync (Google, Outlook, Apple) | YesYes | NoNo |
| Customer confirmation & follow-up sent automatically | YesYes | NoNo |
Convert | ||
| Completed job → review requested automatically (Claire) | YesYes | NoNo |
| CRM integration — Jobber, ServiceTitan (Pro plan) | YesYes | NoNo |
| Monthly competitor analysis (Rex) | YesYes | NoNo |
| Weekly AI visibility actions | YesYes | NoNo |
| One clear action to get more calls, every week | YesYes | NoNo |
Grow | ||
| More reviews → found more easily | YesYes | NoNo |
| More visibility → more enquiries | YesYes | NoNo |
| More enquiries → more jobs every week | YesYes | NoNo |
| Optimised to get recommended by ChatGPT, Perplexity etc | YesYes | NoNo |
Others answer your calls. Whoza turns them into more jobs every week.
See detailed comparison:
No hidden fees. No long-term contracts. Cancel anytime.
Capture + deliver jobs
10 jobs included
Qualify + book more jobs
20 jobs included
Scale with analytics
40 jobs included
"I was fitting a new mortice lock in Shoreditch when my phone rang twice. First was a key replacement — £20 job. Second was a full security upgrade for a restaurant in Hackney — £1,800 including smart locks, CCTV, and alarm integration. Katie captured both with full details. I called back at 4pm, quoted the upgrade on the spot, and booked it for next week."
Ade Patterson
Patterson Security Solutions, East London
Emergency lockouts average £80-£150. Key replacements £15-£40. Security upgrades £500-£3,000+. Smart lock installations £800-£2,500. At £59/month, capturing one missed security survey pays for years of service.
From London to Leeds, locksmiths trust Katie to capture every call — day or night.
Average lockout callout fee
Lockout calls made after 8pm
Average security upgrade value
Real tradespeople. Real numbers.
These stories were originally told as full blog posts. They're consolidated here because the numbers matter more than the URL.
“3am lockout calls were going to voicemail. Now I catch every single one. Somebody locked out at 3am is not browsing — they call the first locksmith who answers.”
Sarah runs a 24/7 emergency locksmith service in Manchester — lockouts at 3am, broken keys, burglary repairs. When someone calls her, they're stressed, locked out, sometimes in danger. Every call is urgent. Every missed call is a competitor's job.
Before AI call answering, her 3am lockout calls went straight to voicemail. Callers in distress don't leave messages — they work down the Google list until someone answers. She was losing the highest-value, highest-urgency jobs in her entire trade.
She'd already tried a traditional call answering service at £150/month — the operators didn't understand locksmith terminology, couldn't distinguish a lockout from a security upgrade, and the message quality was poor. AI answered with trade-specific knowledge from day one.
Every 3am lockout now gets answered instantly. Sarah captures the calls that previously went to voicemail — and she did it at £59/month, less than half what the human answering service cost.
Lead generation for locksmiths
Lockouts are the most time-sensitive calls in UK trades. Understanding the call types — and what happens when they hit voicemail — is the difference between a full diary and lost jobs.
Three forces collide: immediate customer distress (someone locked out at 3am is cold, stressed, sometimes unsafe), rapid competitor cycling (callers ring the next 3–4 locksmiths within minutes), and after-hours concentration (the majority of lockouts happen outside standard working hours). The first locksmith to answer wins the job almost every time.
Emergency lockouts: customer locked out, broken key, post-burglary lock replacement — premium pricing, immediate response. Security upgrades: new locks, uPVC repairs, smart lock installs — planned work, quotable. AI distinguishes between the two and handles each appropriately: instant WhatsApp alert with full details for emergencies, structured enquiry for upgrades.
94% of overnight calls go unanswered by small UK businesses. For a 24/7 locksmith, after-hours work commands premium rates — yet that's exactly when a sole trader is asleep. AI answers at 3am, captures the job, and you call back when you wake up to booked work, not a voicemail graveyard.
The mixed enquiry — 'I'm locked out AND I want better locks' — is common. AI captures both parts: the immediate emergency and the upsell opportunity. A £80 lockout becomes a £80 callout plus a £300–£500 security upgrade survey.
Everything you need to know about AI call answering for locksmith businesses.
Whoza.ai starts at £59/month for the Starter plan. One captured emergency lockout averages £80-£150 callout fee. A full security upgrade can be £500-£2,000. At £59/month, one emergency lockout callout pays for the entire year. Overage minutes are billed at £0.40/minute. No hidden fees or contracts.
Yes. Katie answers 24/7, 365 days a year. She identifies lockout emergencies by keywords like 'locked out', 'lost keys', 'broken key', 'snapped key', 'can't get in', 'urgent', and 'emergency' — and marks the enquiry as emergency priority. You get an immediate WhatsApp with 'LOCKOUT EMERGENCY — URGENT' in the header, even at 3am on Christmas Day.
Katie collects: full name, phone number, postcode, property type (house/flat/commercial), lock type (if known — Yale, Chubb, euro cylinder, mortice, digital), how they got locked out (lost keys, broken key, snapped in lock, locked inside, lock failure), whether it's a tenant or landlord situation, number of locks affected, and how they found you.
Yes. Katie is trained to identify the type of locksmith job from the customer's description. 'Locked out of my house' gets residential lockout priority. 'Need to change all locks on my rental property' gets landlord/multi-property tagging. 'Security survey for my shop' gets commercial security priority. Each type gets different follow-up handling in your dashboard.
Yes. Katie recognises UPVC-specific terminology like 'euro cylinder', 'multipoint lock', 'mechanism failure', 'window lock', 'patio door', and 'French door'. She captures the specific issue and marks it as 'UPVC specialist' in your dashboard so you know to bring the right replacement parts.
Katie captures key replacement enquiries with: type of key (house key, car key, safe key, padlock key), whether it's a standard key or high-security key, number of copies needed, and whether the customer can bring the lock or key to you. She can also ask if they need the lock rekeyed or just a key cut.
Yes. Katie identifies security upgrade calls by keywords like 'security survey', 'CCTV', 'alarm', 'smart lock', 'digital lock', 'keyless entry', and 'high security'. She captures: property type, number of entry points, current security level, budget range, and preferred survey date. These high-value enquiries (£500-£3,000+) get flagged as 'security upgrade' for priority follow-up.
Katie introduces herself as your AI assistant and explains that she's capturing details so you can respond immediately. Most lockout customers are relieved to speak to someone right away rather than leaving a voicemail. Katie reassures them that their locksmith has been notified and will call back within minutes. Most callers are satisfied with the AI experience.
Still have questions? Read our complete AI call answering guide or compare all pricing plans.
Every missed call is a job going to your competitor.Try Whoza free for 7 days on Starter.
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Explore AI call answering solutions for other trades. Katie adapts to every industry.