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Our Story

AI Call Answering for UK Trades — Never Miss a Job

whoza.ai was built by someone who has been exactly where you are — on a roof, under a floorboard, or wrist-deep in a boiler, hearing the phone ring and knowing that if you don't answer, someone else will.

"I lost an £8,000 job because I was up a ladder. That was the moment I knew there had to be a better way."
— Dru McPherson, Founder

We are not a Silicon Valley startup building generic AI tools. We are a Scottish company (Company Number SC874716) building voice agents that understand the language of UK trades. Katie knows the difference between an EICR and a CP12. She knows that a "combi" isn't a sandwich and that "no hot water in December" is an emergency. Because we trained her that way.

24/7
Call Answering
< 3s
Answer Speed
30 min
Setup Time
50
Active Users

What We Believe

Built by Tradespeople, for Tradespeople

Our founder spent years on-site — up ladders, under sinks, in lofts. He knows the exact moment when a missed call becomes a lost job. Every feature in whoza.ai is designed around real trade workflows.

Every Call Matters

We believe no trade business should lose work because they were doing their actual job. A plumber under a sink. An electrician in a fuse box. A roofer 30 feet up. You can't answer the phone — but Katie can.

Transparent & Fair

No hidden fees. No long-term contracts. No setup charges. What you see is what you pay. If whoza.ai doesn't pay for itself within a month, you shouldn't be using it — and you can cancel anytime.

Technology That Works

We don't do AI hype. We do AI that answers your phone, captures your leads, and sends them to your WhatsApp. Setup in 30 minutes. Works with your existing number. No technical knowledge required.

Meet the Team

whoza.ai is a small, focused team. We don't have a 200-person sales department. We have engineers who build, a founder who answers support emails, and a growing community of UK tradespeople who tell us exactly what works and what doesn't.

DM

Dru McPherson

Founder & CEO

Former tradesperson turned tech founder. Built whoza.ai after losing too many jobs to missed calls. Obsessed with making AI actually useful for small businesses.

KT

Katie

AI Voice Agent

Our flagship AI receptionist. Trained on thousands of real trade calls. Never sleeps, never takes a day off, and never forgets to ask for the postcode.

Ready to Never Miss a Call Again?

Join 50 UK tradespeople already using whoza.ai. 7-day free trial. No credit card required. Setup takes 30 minutes.